Building Blocks: Our Growth/ing Portfolio
Building Blocks: Our Growth/ing Portfolio
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
PARED Insights, Est. 2023
LUF's behind the scenes sister organisation. Where LUF brings everyone to the table, PARED makes sure women's voices are heard in health science.
We're developing patient-centred assessment tools, and working with big pharma and academics to redefine women's health research. Think of us as the loud, persistent voice saying, "Hey, remember women exist!" in every research meeting.
FEMOLOGIST, Est. 2019
Cutting through supplement BS in the messy world of women's health. We're all about scientifically validated and practitioner vetted stuff that actually works. Founded in the USA, we sold our majority stake in 2022, but we're still helping it grow because, well, we're proud of what it's become.
It's our way of saying "take that!" to pseudoscience and to help consumers make informed decisions.
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
What's cooking...
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
PARED Insights, Est. 2023
LUF (Live UTI Free), Est. 2017
Women's health research and advocacy organisation focusing on pelvic health and chronic infections. Because women's medical science is still either based on men, or still waiting to be done.
We're changing that. LUF connects patients with education, resources, and research opportunities. It’s not just a raised eyebrow at the medical status quo, we’re responsible for pivotal studies ourselves, building global insights into patient experience, and the urinary microbiome, and offering game-changing patient recruitment services to like minded-researchers.
PARED Insights, Est. 2023
LUF's strategic research partner. Where LUF brings everyone to the table, PARED ensures women's voices shape health science. We're developing patient-centred assessment tools and collaborating with pharmaceutical companies and academics to redefine women's health research. Consider us the persistent advocate for women's representation in every research conversation.
FEMOLOGIST, Est. 2019
Bringing clarity to women's health supplements through scientific validation and practitioner expertise. Founded in the USA, we sold our majority stake in 2022 but continue supporting its growth - we're rather proud of what it's become. It's our contribution to evidence-based wellness and informed consumer choice.
FEMOLOGIST, Est. 2019
FEMOLOGIST, Est. 2019
mintBlue, Est. 2022
Delightful, Est. 2022
Tackling taboo in sexual health, because apparently, we adults still giggle at the word "sex". From microbiomes to hormones, we're educating, and selling intimacy products.
We're expanding across Europe, turning a Portuguese retail store into an EU-wide education-driven intimacy empire. Next up: lobbying for better pubic school sex ed, because someone's gotta do it.
YLEOS, Est. 2019
Tuttu, Est. 2023
One-button web recorder for the audio curious. We're asking the big questions: Is audio still relevant without video? Do we need more than voice messages? Spoiler: It's evolving.
Used by educators, translators, and feedback seekers, Tuttu is our way of poking the audio world to see what happens.
Bookmark Law, Launching 2025
